Do you think that most home businesses fail?
Actually, it is rarely the business itself that fails. It is usually the business owner who fails.
SO WHY DO HOME BUSINESSES FAIL?
There are really two major reasons why so many home businesses fail.
In this blog post, we’ll look at the first reason home businesses fail.
Put simply, people who start home businesses do not understand the different between mission and vision.
Let’s take mission first.
MISSION
The word comes from a Latin word missionem, which means most often sending or the act of sending. The word has been used in a diplomatic sense to describe people sent to foreign lands on political business.
Many of us have also been used to seeing the term from a military perspective. In the military, you are sent on a mission. That means that you are sent to a particular place with a very defined set of objectives for you to accomplish within a given period of time. If you accomplish the mission, you do your job. Each mission is separate, distinct, and unique.
Spiritually, we also know the word because every validly baptized Christian is a missionary. We are sent out from our baptism to spread the Good News.
So the bottom line is that with a mission comes the sense of a job to be done and completed within a specific period of time.
So what then, is a vision?
VISION
The word vision also comes from another Latin word visionem. Generally the word refers to the act of seeing.
In a larger sense the word can also mean foresight or a kind of supernatural sight.
But the key for home business owners is that it really boils down to a gift to see what others don’t. We who have vision are designed to bring that vision to others, paint it for them, and let them decide if they see it, too.
A vision by definition is something where there is no completion during your lifetime. The vision is what is POSSIBLE and what leads to the mission.
You accomplish elements of your vision in your lifetime as the mission changes and evolves.
We see this in every truly great human endeavor. Some of the most successful companies in history were started by people who had a vision of what was possible when no one else saw it. The day-to-day fulfillment of that vision turned into businesses. The goal was never for the business to accomplish its vision within ten years and be gone. The goal always was to bring the vision to life, allow it to grow and mature, and have it leave a legacy for generations.
Home businesses are uniquely special in their ability to deliver on the visions people have for what their lives could be.
But most people approach running their businesses as if they are simply on a mission.
Our businesses must be fueled by vision and not by mission or we won’t see the long haul. We’ll focus instead on the short-term. Focusing on the short-term results or problems we’re overcoming with the mission causes vision to fade and, ultimately, abandonment of both the vision and the mission.
This is why so many quit!
They failed to define their vision or really have one.
They wanted it to be just a mission like an 8-5 job.
SO HOW DO YOU HAVE VISION?
You have to find a business that lights up your heart. That is the wood to start the fire that will burn inside you.
Then you just have to have a solid compensation plan and system behind you to support your mission work. If you are trying to define mission objectives and strategies on your own, you’ve already laid out a recipe for disaster. You will either get blown up or quit.
And, finally, you have to use regular live events to keep your vision in the frame so you don’t look away when shiny objects appear in your peripheral vision or hurdles get thrown at you.
Did you find that helpful?
Let me know what you think in the comments below. And, feel free to share this with your teammates.
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Lynne Thomas’s Network Marketing Blog
Email: lynne@holygrailfinder.com
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